About the Project

Playo is an app that provides sports lovers with a platform to make hustle-free court bookings and also helps players meet new players. We were asked to re-imagine the brand language and design for their brand and hence strengthening their social media presence.

We first decided on a brand language that could go a long way. Then we created templates for the posts. Later we started creating posts, banners etc for them accordingly.

Creative Idea

Weekly posts were posted on Instagram and Facebook. These posts were of various categories namely informative, theme-based, topical etc.