Discovering New Partnerships through Sports
Playo served as the one-stop-solution for sports enthusiasts who were facing difficulties in finding partners to play with. The need of the hour was to build a quirky brand image for Playo among the target audience and increase app downloads. The challenge for the combo Playo x Panorbit was to get this done in a way that establishes Playo as not just an app to find sports arenas, but an app to make new friendships and partnerships.