Scope of Work
.01/
Product Architecture
.02/
UI/UX Design
Creative Idea & Execution
.01/
Modern Visual Identity
- Crafted a sleek dark-themed design enhanced by vibrant pop colours to create a bold, energetic aesthetic.
- Ensured the design aligned with the app’s focus on modernity and motivation, appealing to fitness enthusiasts.
.02/
User-Centric Workflows
- Designed intuitive navigation and workflows to make it easy for users to create, join, and track fitness challenges with friends.
- Prioritised features like challenge progress tracking, leaderboards, and social interactions to keep users engaged.
.03/
Interactive Features
- Integrated gamification elements such as badges, streaks, and rewards to encourage consistency in building fitness habits.
- Developed a dynamic UI for real-time challenge updates and friendly competition, ensuring a sense of community.
Results of the project
Visually Engaging Interface
Delivered a bold and vibrant design that resonated with the app’s target audience, making fitness feel fun and approachable.
Future-Ready Architecture
Designed a scalable system supporting expanding user bases and additional features.
Seamless User Experience
Simplified navigation and gamified elements drove high engagement and user satisfaction.