Valida is a company that provides total software testing solutions. The vision of the company is to have Testing Centre of Excellence in every customer of theirs. This helps their customers have better relationships with their end users by producing credible IT and Product services.
The client was previously named as Ojas Testing Solutions. The reason they have chosen a new name was to completely rebrand themselves so they can enter the bigger international market. They wanted a logo that people all over the world could relate to.
To achieve that, we had to keep the logo simple and corporate. But a logo is incomplete if it doesn’t express the story or the work of the brand it signifies. That’s why it was important for us to make the logo design express the focus of the company on software testing and automation solutions.