The versatile singer, originally from Mysuru is well known as the frontman of popular bands such as Swarathma and Vasu Dixit Collective. Vasu Dixit approached us for a music video for his solo debut song, “Amma”.
Thanking mothers for their sacrifice and hardwork in bringing up their children was the main theme of the song. We thought it would be a powerful image if we could get hearing and speech impaired mothers and make their children sign the lyrics of the song in sign language.
The song was planned to be released on Mother’s day, 8th May, 2016. We were approached just a week earlier to make the video.We worked round the clock under the direction of Vasu Dixit to bring this video to fruition.